True Of Blue
The Reason Why Your Eczema Keeps Coming Back (And the 150-Year-Old Compound That Finally Stopped Mine)
A co-founder who spent 20 years on steroid creams shares the 5 things she wishes someone had told her sooner.
You've tried the creams. The steroids. The oatmeal lotions. The "sensitive skin" lines from every brand on the shelf.
And your skin still flares. Still itches. Still cracks.
It's not because you're doing something wrong.
It's because every product you've tried has been doing the same thing — sitting on the surface and hoping for the best.
Here are 5 things I learned after nearly losing my life to eczema — and why I built a completely different kind of balm.
Most creams only work on the surface. That's why they stop working after an hour.
Every moisturiser you've used does the same thing. Coat the outside. Trap moisture in. Hope for the best.
But eczema isn't a surface problem.
Your skin cells are under oxidative stress. They can't produce collagen fast enough. They can't hold moisture.
So the barrier breaks down. Again. And again.
That's the cycle no cream was designed to fix — because no cream reaches where the problem actually lives.
Steroids don't fix your skin. They suppress it. And your skin pays the price later.
I used steroid creams for nearly 20 years.
Nobody warned me about dependency. Nobody mentioned skin thinning. Nobody told me what would happen when I stopped.
When I quit, my skin exploded. Eyes swollen shut. Oozing. Bleeding. I lost 15kg. I was hospitalised.
That's when I realised: the thing I was using to "treat" my eczema was actually making my skin weaker.
There's a 150-year-old compound that works inside your skin cells. Most people have never heard of it.
It's called methylene blue. It's one of the oldest compounds in modern medicine.
In 2017, University of Maryland researchers found it works at the mitochondrial level — the part of your cell that produces energy.
It reduced oxidative stress. Improved hydration. Supported collagen production.
Not on the surface. Inside the cell. That's a completely different approach.
No major eczema brand uses it. That's exactly why I put it at the centre of my formula.
Your skin already knows what it needs. Most creams give it things it doesn't recognise.
Petroleum. Synthetic fillers. Preservatives. Your skin tolerates them. It doesn't want them.
Grass-fed tallow is so close to your skin's own natural oils that it absorbs completely — no greasy residue, no waxy layer.
It delivers vitamins A, D, E, and K directly into your skin.
Raw honey pulls moisture from the air and holds it in your skin. Beeswax seals everything in but still lets your skin breathe.
Seven ingredients. Every one has a job. That's the full list.
54,000+ people stopped gambling on creams. Here's why they stayed.
True Of Blue Daily Balm now has over 54,000 customers and a 4.8-star average from thousands of verified reviews.
People don't describe it as a good moisturiser. They describe it as the first thing that actually broke the cycle.
✦ 95% noticed softer skin within the first week
✦ 89% reached for steroid creams less often
✦ 9 out of 10 said daily discomfort noticeably decreased
Customer Reviews
Real People. Real Skin. Real Results.
"My eyelids were raw — swollen, weeping, burning. I couldn't look in the mirror. Three months with True Of Blue and I don't recognise my before photos anymore. I'm wearing makeup again. I got my life back."
"My hands were cracked and split every time I washed them. After just four weeks, the cracks have closed up and my skin feels smooth again. Such a simple thing but it's changed my day."
"My daughter's face was red raw — around her eyes, her cheeks, her arms. After 7 weeks of True Of Blue every evening, her skin has completely calmed down. She's sleeping again."
"The skin around my eyes was constantly red, swollen, and so sore I couldn't wear makeup. After six weeks with True Of Blue, the redness has completely calmed down. I actually look like myself again."
"My entire face was red, flaking, and burning. Two months with True Of Blue and the redness has gone. My skin is calm, it's even, and I don't think twice about showing my face anymore."
← Swipe to see more reviews →
Our Story
Built by Someone Who's Been Through It. Not a Boardroom.
I've had eczema since the day I was born.
I spent nearly two decades dependent on steroid creams — including some that turned out to contain undisclosed steroids.
When I quit cold turkey, I was hospitalised. I lost 15kg. My eyes swelled shut. I tried immunosuppressants. I tried Dupixent. Nothing worked without a cost my body couldn't afford.
So I started researching. Not looking for a brand to buy from. Looking for answers.
What I found was methylene blue — a 150-year-old compound backed by university research that works at the cellular level.
I paired it with grass-fed tallow, raw honey, and beeswax. Ingredients my skin actually recognised.
That formula became True Of Blue. It gave me my skin back. And now over 54,000 people use it daily.
— Jess B, Co-Founder
What To Expect
What to Expect on Your Skin Journey
Week 1
Skin feels softer and more moisturised right away. Less tightness within the first few days.
Weeks 2–3
Less daily irritation. The moisture barrier is building. Most customers say this is when they start to feel a real difference.
Week 4+
The itch-scratch cycle quiets down. You're reaching for the balm out of habit, not desperation.
Compare
See How True Of Blue Compares
| True Of Blue | Other Balms | Steroid Creams | |
|---|---|---|---|
| Works at the cellular level | ✓ | ✗ | ✗ |
| Steroid-free | ✓ | ✓ | ✗ |
| Safe for daily long-term use | ✓ | ✓ | ✗ |
| 100-day money-back guarantee | ✓ | ✗ | ✗ |
| Backed by university research | ✓ | ✗ | ✗ |
100-Day Guarantee
Try It Risk-Free for 100 Days
You've been let down before. We know.
That's why True Of Blue comes with a 100-day money-back guarantee.
Use it morning and night. If your skin doesn't feel noticeably softer, calmer, and more comfortable — we'll refund every penny.
No hoops. No fine print. No risk.